Tuesday, November 16, 2010

“HOW DO YOU BUILD A CREDIBLE AND SALABLE LinkedIn PROFILE? Brief Profile”

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So far, you should have completed Snapshot and Photo. Under Profile, click you know what: Edit Profile mode.

Brief Profile: The next white box is a brief profile of your current and past job titles, education, recommendations and connections when you start accumulating them, your business, blog, and other Website links, Twitter link, and personal LinkedIn URL.

Current. For now, just click Edit to the right of Current and plug in your Company Name (Institution), Website, Industry from dropdown, current job Title, Time Period, and a Description of your job responsibilities. Spend time drafting a clear and succinct portrait of your job tasks and accomplishments in the description box. When you’re done, click Save Settings.

If you have a 2nd job, for example, you’re a professor Mon.–Fri. and an NFL quarterback on Sun., repeat the entry for that position so both will be listed.

All of this information will appear below under Experience, but your Title(s) will appear in this profile box. Ignore everything else in the box for the time being.

What’s Next? Let’s move on to one of the most critical parts of your profile: Summary box. If you want to start drafting that material, do it. I’ll give you some pointers in my next blog.

COPYRIGHT © 2010 Ronald A. Berk, LLC

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