3. VIDEO CLIPS
In our Top 10 countdown of techniques you can use to pump-up your PowerPoint, we’re down to the final 3. These are duzzies. They can make or break your presentation. I think I may have said that before. Sorry. Anyway, let’s leap into videos before the new year arrives.
BACKGROUND: Videos permeate every aspect of our lives. “Why?” you ask. Perhaps it’s because they have such a powerful and memorable impact. Once we have seen a particular clip from a movie or TV program, YouTube video, student-created video, or one that we wrote, directed, choreographed, or starred in, it may be deeply etched in our noggins.
Using videos in conference presentations or teaching can have a similar effect on our audience. Of course, some of you have incorporated videos into your presentations for centuries. They date back to prehistoric times when cave instructors used 16mm projectors to show cave students examples of insurance company marketing commercials in business courses. Now even DVD players are history.
SO WHAT’S NEW? There are changes in four areas: (a) the variety of video formats, (b) the ease with which the technology can facilitate their application in most any venue, from classroom to coliseum, (c) the number of video techniques a presenter can use, and (d) the research on multimedia learning that provides the theoretical and empirical support for their use as an effective teaching tool. A PC or Mac and LCD projector with speakers can easily embed video clips for a PowerPoint® presentation on virtually any topic.
When I have seen video clips in national and international conference presentations, I walk away with those images and they stick over time. Sometimes I can't unstick them. I want my presentations to be just as memorable.
My upcoming blogs will list the (1) types of videos you could use, (2) generic techniques for infusing music into any presentation, and (3) available software for importing video clips into your PowerPoint. Before proceeding with those topics, check out the source below.
BERK SOURCE: I recommend you download my most recent article on videos from my Website (see link in right margin) which reviews the research and describes the techniques in depth with loads of examples (click Publications, then Articles):
Berk, R. A. (2009d). Multimedia teaching with video clips: TV, movies, YouTube, and mtvU in the college classroom. International Journal on Technology in Teaching and Learning, 5(1), 1–21.
My next blog will cover types of videos and a dozen generic techniques. See you then. Let me know if you have experimented with video clips.
COPYRIGHT © 2009 Ronald A. Berk, LLC
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